Most consultants either understand Apple technology or know how to run a business. Dustin Rhodes has spent over a decade mastering both. From starting as an Apple Genius to running IT operations for Pinterest and Coinbase's European branches, then securing £2M enterprise deals, Dustin brings a rare combination of hands-on technical expertise and proven commercial results at scale.
When you work with CmdShift, you're working directly with someone who's designed secure, air-gapped Apple infrastructures for production houses delivering content to Apple TV+, Marvel, and major streaming platforms.
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From Apple Genius to enterprise architect, Dustin's hands-on experience spans the full Apple ecosystem, from consumer support to air-gapped production environments.
Managing infrastructure for major technology companies and production houses serving streaming platforms demonstrates expertise at the highest levels.
When you work with CmdShift, you work directly with Dustin. No account managers, no junior staff, no handoffs. Just expert-level consultation
Having closed seven-figure deals and run his own business, Dustin focuses on solutions that deliver measurable business value.
Why
Choose CmdShift
Personal accountability meets enterprise expertise. Every project has Dustin's name on it, ensuring consistent, expert-level consultation from someone who's personally accountable for your success.
Specialised Apple infrastructure designed for your specific requirements.- Direct access to UK-based expertise with no offshore support or language barriers.
- Proven delivery methods that work for mission-critical environments.
99%
Operational confidence
Our team
our strength
